Tricia Will


Tricia, a founding member of South Tampa CrossFit, has had a love for CrossFit for over 10 years. Tricia realized quickly that CrossFit gave her a way to test her limits and challenge her mind daily.

“There was a time when I didn’t like how I responded to challenging situations, I didn’t love my internal dialogue and I wasn’t confident in my own abilities. CrossFit gave me the tools to change that.”

Making the jump from corporate america to entrepreneurship was a simple decision. After having 2 small children, Tricia wanted a CrossFit gym that was in South Tampa, had decent amenities and offered childcare. Together with co-owner and friend Stephanie O’Donnell, she opened South Tampa CrossFit.

Tricia is responsible for marketing and branding, new member growth and on-boarding, as well as for creating and growing the STC Corporate Wellness Program.